WHY BE PART OF THE SHOW?
The Salon du Braseur & de la Boisson: an evolution serving all sectors of the beverage industry.
In a context marked by profound market changes, growing economic challenges, and accelerated innovation, the Brewers Show is evolving its positioning to provide long-term support to professionals. From 2026, the Brewers Show will become the Brewers & Beverage Show.
This new identity marks a strategic shift: expanding its scope to showcase techniques, expertise, and innovations to all beverage professionals, while remaining true to its core values.
The Salon du Brasseur & de la Boisson allows you to:
- Meet a broad and qualified audience: brewers, winemakers, champagne houses, producers of fermented and no/low-alcohol beverages…
- Promote your brand, your products, and your new releases.
- Increase your brand awareness through the show’s social media and communication materials, daily articles, and interviews in the press and regional radio stations.
- Optimize your return on investment: expertise > multiple markets: